The Diva'Ni style quotient
Movies have for a long time, and will be for a considerable time in the future, a part of the Indian psyche, associated with much emotion. So anything to do with it, more or less, clicks with the population at large. One of the easiest ways, is fashion, and that's what the South Extension- II based Diva'ni is doing. As a partner with YRF (Yash Raj Films), KBSH Pvt Ltd created Diva'Ni, as a sister brand of the company (full form: Karol Bagh Saree House), which is all about couture inspired by the movies of the well-known movie production house. From the grandeur to the prominent styles, Diva'ni has bought out the essence of their cinematic fashion, for the public to indulge in. As the season goes, they unveiled their Monsoon 'First drizzle' collection, which did bring out a new set of brightness to the palette.